BioSerenity is a global startup operating in the healthcare technology sector, specifically focusing on sleep research and electroencephalogram (EEG) devices. Their primary offerings include a fully customizable software for managing sleep and EEG labs, and a range of innovative, connected medical devices designed to make EEGs more accessible.

Their software solution includes features for scheduling, home sleep test (HST) processing, and shipping, making it a comprehensive tool for labs. Their EEG devices, including their featured product, the ICECap, are designed for easy use and quick setup, making brainwave acquisition more efficient and user-friendly.

In addition to their products, BioSerenity also offers their vast real-world database for device and algorithm development, providing a valuable resource for researchers and developers in the field.

The company's business model revolves around selling their software and devices to sleep and EEG labs, hospitals, and research institutions. They also generate revenue by providing access to their database and conducting sleep-focused research studies through their BioSerenity Research Group.

In summary, BioSerenity is a tech startup providing innovative solutions for sleep research and EEG labs, with a business model based on product sales, data access, and research services.

Keywords: Sleep Research, EEG Devices, Lab Management Software, Medical Devices, Brainwave Acquisition, Real-World Database, Algorithm Development, Global Company, Sleep-Focused Research Studies, Healthcare Technology.