BusinessOnBot is a tech startup that provides a platform for businesses to scale their WhatsApp and Instagram operations. The company operates in the digital marketing and customer engagement market, serving a wide range of clients, including over 500 brands. Their primary service is to help businesses acquire new users and engage them on platforms where they are most accessible, such as WhatsApp and Instagram.

BusinessOnBot's business model revolves around providing businesses with powerful omni-channel tools to maximize their potential for success. They offer services like ad integration, precision targeting, and enhanced segmentation tools to boost conversions and optimize return on investment (ROI). They also provide a feature that allows customers to complete their purchases directly on WhatsApp, enhancing the customer experience and potentially increasing sales.

The company has demonstrated its effectiveness by helping brands like PeeSafe, Happilo, and Two Brothers Organic Farms significantly reduce their customer acquisition costs and recover lost sales. For instance, PeeSafe reduced their customer acquisition cost from ₹800 to ₹150 with the help of BusinessOnBot.

BusinessOnBot generates revenue by charging businesses for their services. The exact pricing model is not specified, but it's likely based on the scale of the services provided and the results achieved.

In summary, BusinessOnBot is a promising startup that leverages popular social media platforms to help businesses improve their marketing efficiency and customer engagement.

Keywords: WhatsApp, Instagram, customer engagement, digital marketing, omni-channel tools, ad integration, precision targeting, customer acquisition, customer retention, e-commerce.