Bridestory.com operates as a comprehensive wedding platform designed to simplify the wedding planning process for couples. The platform serves a diverse range of clients, primarily engaged couples, by providing access to over 20,000 wedding vendors across 26 categories, including venues, planners, photographers, and bridal wear. Bridestory.com operates in the wedding services market, which is characterized by high demand for personalized and convenient solutions. The business model revolves around connecting clients with vendors through an online marketplace, where users can browse, save, and book services directly. Revenue is generated through vendor subscriptions, advertising, and transaction fees from bookings made on the platform. Additionally, Bridestory.com offers a 0% credit card installment program in partnership with 15 leading banks in Indonesia, enhancing financial flexibility for clients. The platform also features personalized recommendations based on user preferences and budgets, and a secure payment system to facilitate transactions. Key features include inspiration boards, verified client reviews, and consultancy services for comprehensive wedding planning.

Keywords: wedding platform, vendor connections, inspiration boards, secure payments, personalized recommendations, vendor subscriptions, transaction fees, consultancy services, financial flexibility, verified reviews.