Eletromidia

Eletromidia

Offers innovative advertising solutions through a network of static and digital panels in high traffic indoor and outdoor locations. Learn more

Launch date
Employees
Market cap
€394m
Enterprise valuation
€477m (Public information from Sep 2024)
São Paulo São Paulo (HQ)

Financials

Estimates*

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Revenues, earnings & profits over time
BRL2020202120222023202420252026
Revenues268m416m800m939m1.1b1.3b1.5b
% growth(41 %)55 %92 %17 %18 %18 %16 %
EBITDA8.2m105m273m353m407m501m596m
% EBITDA margin3 %25 %34 %38 %37 %38 %39 %
Profit(68.2m)(11.5m)32.2m67.1m136m196m236m
% profit margin(25 %)(3 %)4 %7 %12 %15 %15 %
EV / revenue-3.4x2.4x2.9x2.8x2.2x1.9x
EV / EBITDA-13.5x7.2x7.6x7.5x5.9x4.8x
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DateInvestorsAmountRound
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Acquisition
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N/A

$160m

IPO
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N/A

Secondary
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N/A

BRL350m

Post IPO Debt
Total Funding-

Recent News about Eletromidia

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More about Eletromidiainfo icon
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Eletromidia is the largest out-of-home (OOH) media company in Brazil, specializing in connecting brands with consumers through a vast network of digital and static advertising touchpoints. The company operates in major urban areas, including transport hubs like airports and metro lines, as well as residential and commercial buildings, shopping malls, and urban furniture. Eletromidia serves a diverse range of clients, from local businesses to multinational corporations, aiming to maximize brand visibility and consumer engagement.

Eletromidia's business model revolves around selling advertising space on its extensive network of screens and other media assets. The company leverages data and creativity to offer tailored advertising solutions that generate significant results for its clients. With over 70,000 digital and static faces, Eletromidia impacts more than 29 million people daily, making it a key player in the Brazilian advertising market.

The company's recent acquisition of Otima, which dominates bus stops in Sao Paulo, has further strengthened its market position. This strategic move allows Eletromidia to expand its reach and offer more comprehensive advertising solutions to its clients.

Eletromidia's success is built on its ability to innovate and adapt to changing market conditions. By combining creativity and technology, the company continuously develops new ways to connect brands with people, providing content, services, and experiences that redefine the OOH advertising concept.

Keywords: OOH media, digital advertising, urban connections, brand visibility, consumer engagement, transport hubs, shopping malls, urban furniture, data-driven solutions, innovation.

Tech stack

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Tech stackLearn more about the technologies and tools that this company uses.

Investments by Eletromidia

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Ótima
ACQUISITION by Eletromidia Jul 2021