G2 Web Services, a Verisk Analytics business, specializes in providing advanced merchant risk management solutions. The company serves financial institutions, payment processors, and e-commerce platforms, operating primarily in the financial services and e-commerce markets. G2 Web Services uses a combination of artificial intelligence (AI) and machine learning to automate data ingestion and categorization, enabling clients to make informed risk decisions quickly and confidently. The company's business model revolves around offering subscription-based access to its extensive merchant risk database and proprietary data assets, which are enhanced through its integration with Argus, another Verisk Analytics business. This integration allows G2 to deliver more actionable risk insights at scale, improving compliance and reducing fraud for its clients. By focusing on data-driven solutions, G2 Web Services helps businesses mitigate risks, ensure compliance with card network guidelines, and protect their reputations.

Keywords: merchant risk management, AI technology, machine learning, financial institutions, payment processors, e-commerce, compliance, fraud prevention, data-driven solutions, Verisk Analytics.