Minimalism Brand SL, founded in 2017, specializes in producing high-quality essential garments made from organic and recycled fabrics. Operating in the sustainable fashion market, the company targets environmentally conscious consumers who prioritize sustainability and ethical production. Minimalism Brand offers a range of products including T-shirts, underwear, socks, sweatshirts, pants, backpacks, and wallets. The business model focuses on direct-to-consumer sales through its online platform, leveraging digital transformation to enhance competitiveness and modernization in the commerce sector. Revenue is generated through the sale of these premium, eco-friendly products, often bundled in discounted packs to encourage bulk purchases. The company is financed by the Ministry of Industry, Commerce, and Tourism, which supports its mission of sustainable and digital transformation.

Keywords: sustainable fashion, organic cotton, recycled fabrics, eco-friendly garments, digital transformation, ethical production, direct-to-consumer, premium quality, minimalist design, environmentally conscious.