Pagaqui operates as a ticketing service provider for Lisbon's Yellow Bus tours, catering primarily to tourists seeking to explore the city. The company facilitates the purchase of tickets for various modes of transportation, including double-decker buses, trams, and boats, through an extensive network of points of sale strategically located around Lisbon. This service allows tourists to easily access and enjoy panoramic tours of the city's main attractions, such as Jorge Castle, Baixa Pombalina, Bairro Alto, and the Monastery, as well as cruises along the Tagus River. Pagaqui's business model revolves around providing convenient and accessible ticketing solutions, generating revenue through ticket sales and possibly commissions from the Yellow Bus tour operators. The company serves a niche market within the tourism industry, focusing on enhancing the travel experience for visitors to Lisbon by offering a seamless and stress-free way to purchase tour tickets.

Keywords: ticketing solutions, Yellow Bus tours, Lisbon, panoramic tours, double-decker buses, trams, boats, tourist attractions, Tagus River cruises, tourism industry.