Recorded Future is a leading company in the cybersecurity industry, specializing in threat intelligence. Threat intelligence involves gathering and analyzing information about potential or current threats to an organization's security. Recorded Future provides this intelligence in a machine-readable format, making it easy for clients to integrate with their existing security systems.

The company primarily serves a wide range of clients, including threat intelligence analysts, members of Security Operations Centers (SOCs), Incident Response (IR) teams, vulnerability management teams, and Chief Information Security Officers (CISOs). These clients are typically organizations that need to protect sensitive information and infrastructure from cyber threats.

Recorded Future operates in the cybersecurity market, which is a rapidly growing sector due to the increasing frequency and sophistication of cyber attacks. The company partners with Value Added Resellers (VARs), who are businesses that add features or services to an existing product and then resell it as an integrated product or complete "turn-key" solution. These VARs have a strong background in security and offer their own services on top of Recorded Future's products.

The business model of Recorded Future revolves around a partnership approach. They work closely with VARs to provide hands-on support, training, and resources. This includes sales and technical training, certifications, marketing support, and more. By doing so, they enable their partners to effectively market, sell, and grow their security businesses using Recorded Future's solutions.

Recorded Future makes money through a combination of direct sales and partnerships with VARs. They offer deal protection, recurring revenue, and attractive margins to their partners, ensuring a mutually beneficial relationship. The company also provides various sales tools, pricing packages, and training programs to help their partners succeed.

In summary, Recorded Future is a cybersecurity company that provides machine-readable threat intelligence to help organizations lower the risk of cyber attacks. They partner with VARs to expand their reach and offer comprehensive support to ensure successful sales and implementation of their solutions.

Keywords: cybersecurity, threat intelligence, machine-readable, VARs, SOC, IR, vulnerability management, CISO, partnership, recurring revenue.