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$6.0m

Seed

$29.0m

Series A
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$135m

Late VC
Total Funding$170m

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Redefine Meat is a startup that operates in the alternative protein market, specifically focusing on plant-based meat substitutes. The company aims to create a new kind of meat that is not only environmentally friendly but also animal-friendly. Redefine Meat's products are designed to mimic the taste, texture, and aroma of traditional meat, providing an uncompromising and extraordinary culinary experience.

The company's product portfolio is diverse, ranging from burgers to Mediterranean kababs, and is loved by chefs worldwide. These products are also available for home cooking, allowing consumers to enjoy the unique flavors and textures of Redefine Meat at home. The company's offerings include a lamb kofta mix, a pork-flavored sausage, and a range of other products that cater to various cuisines and dietary preferences.

Redefine Meat's business model is centered around providing a premium culinary experience for any type of cuisine. The company collaborates with meat experts to create its products, which are designed to revolutionize food service with their taste, texture, and versatility.

The company primarily serves professional kitchens, offering a product line custom-designed to meet their high standards and demands. However, it also targets home cooks, providing them with a range of products that can be easily prepared and enjoyed at home.

Redefine Meat generates revenue by selling its plant-based meat substitutes to both professional kitchens and consumers.

Keywords: Plant-based meat, Alternative protein, Environmentally friendly, Animal-friendly, Culinary experience, Diverse product portfolio, Professional kitchens, Home cooking, Revenue generation, Food service revolution.

Tech stack

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